Mara Vouleli
Partner | SaaS, FinTech & TravelTech
Founding Partner | Digital Economy EMEA
Mara is a Founding Partner at Key Search and one of Europe's leading executive search specialists for B2B SaaS, FinTech and TravelTech companies. With over 15 years of experience placing C-suite and VP-level leaders across EMEA, she combines exceptional speed with the depth of network needed to identify the rare executives who can drive growth in fast-moving digital businesses — having partnered with companies including Yodeck, Tymit, Ferryhopper, Blueground and Delivery Hero.
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Articles by Mara Vouleli
The Future of Executive Search: How AI and Automation Are Reshaping Talent
The Future Is Now - But It’s Still Human AI for executive search is no longer something that’s “coming” - it’s here, and it’s already reshaping how companies approach hiring, especially at the executive level. But while we welcome the benefits of smarter tools and faster processes, there’s one thing that must remain crystal […]
Climate Technology Companies
Climate Tech Startups Drive Climate Change Innovations Director at Key Search "Climate-conscious founders are working hard to help solve serious, all-affecting problems through their companies. They need our ear and support at all levels because they are fighting everybody’s fight." From investors to employees to the general public, the support for climate technology companies that deliver […]
Long Term Incentive Plans
The Benefits of LTIPs for Startups Long-term incentive plans (LTIPs) are increasingly popular among startups as a way to incentivize and retain key employees. LTIPs offer numerous benefits for startups, from helping them attract top talent to increasing productivity and loyalty in the workplace. By offering their employees equity in the company through an […]
Principle Fit: When you believe in what you do everyday
Digital health is experiencing substantial growth through the implementation of new tools, software and services that serve to improve and modernize our healthcare system. New technology around the capabilities of smartphones and wearables, the aspect of convenience, flexibility and availability of these devices, and the prevalence of long-term and chronic illnesses move digital health […]
Startup CEO: Empowering Leadership, Responsibilities, and Overcoming Challenges
"Between 20% and 40% of founders do not remain in their original role, typically replaced by a more-seasoned executive who might seem better positioned to scale the company." Harvard Business Review While success in the early stages of a startup is extremely encouraging and gratifying, it also means the company is growing, expanding, and every […]
You should speak with Mara if…
- 1You are scaling a B2B SaaS, FinTech or TravelTech company and need to hire a C-suite or VP-level leader who can drive growth in a competitive, fast-moving market.
- 2You are a Founder building your core leadership team and need a search partner who understands the pace, culture and talent dynamics of high-growth digital businesses.
- 3You are a VC or PE investor looking for a dependable, long-term partner to attract rare executive talent for your SaaS, FinTech or TravelTech portfolio companies.
- 4You are expanding into new EMEA markets and need local leadership — from Country Managers to regional GMs — with deep knowledge of the European digital economy.