Privacy Policy

Last update on 19 March 2026

Transparent handling of personal data is very important to us. This privacy policy provides information on what personal data we collect, for what purpose and to whom we pass it on. We regularly review and update this privacy policy to ensure the highest level of transparency.

1. What do we do?

Key Search AG (Grosspeteranlage 29, 4052 Basel) operates the keysearch.com website (hereinafter referred to as "we" or "us"). On this website you can find out about our organization, use our online services and contact us.

The protection of your personal data is very important to us. In this data protection declaration, we inform you in a transparent and comprehensible manner about what data we collect via our website and how we handle it.

For this reason, we use the icons of the PRIVACY ICONS association. They are intended to help you quickly gain an overview of how we process your data.

2. What do we inform about?

• Who is responsible for the data processing;
• What data is collected;
• For what purpose this data is collected;
• Who we share this data with;
• How you can object to data processing;
• What rights you have and how you can assert them.

3. Definition of terms

What is personal data? Personal data is any information that relates to an identified or identifiable natural person. This includes, for example, name, address, date of birth, e-mail address or telephone number as well as IP address.

What are special categories of personal data? Special categories of personal data include data on religious/political views, health, racial or ethnic origin, genetic/biometric data, and criminal sanctions. Where you disclose this data to us yourself, we may process it under stricter confidentiality.

4. Contact

If you have any questions or concerns, you can contact our data protection officer:

5. Data security

We use the SSL (Secure Socket Layer) procedure with the highest encryption level supported by your browser and take reasonable technical and organizational measures to protect your data.

6. Data subjects' rights

You have the right to Information, Deletion, Rectification, Restriction of processing, Data Portability, and Objection. You may also lodge a complaint with the Federal Data Protection and Information Commissioner (FDPIC) in Switzerland.

7. Data processing in general

We process data you submit to us or that we collect during operation. We may also receive data from third parties (e.g., public registers, professional networks like LinkedIn, or media).

Transfer abroad: Your personal data may be transferred to companies abroad. If the level of protection in that country does not correspond to Switzerland, we ensure protection via Standard Contractual Clauses (SCCs) or other legally prescribed measures.

8. Data processing in detail

Provision of the website and log files

We collect technical data (IP address, browser type, etc.) necessary for the operation and security of the website.

Apify (Web Scraping and Data Automation)

We use the services of Apify Technologies s.r.o. (Vodičkova 704/36, 110 00 Prague, Czech Republic).

What data do we process? We use Apify to automate the collection of publicly available data from the internet. While we focus on non-personal data, this process may involve the temporary collection of personal data (e.g., names or professional profiles) if they are publicly accessible on the websites being analyzed.

For what purpose? We use this service for market research, product development, and maintaining the accuracy of our search services.

Legal Basis: Processing is based on our legitimate interests (Art. 31 para. 2 nFADP / Art. 6 para. 1 lit. f GDPR) to provide relevant market insights and optimize our services.

Data Transfer: Data is processed in the Czech Republic (EU). The EU is recognized by Switzerland as providing an adequate level of data protection. We have concluded a Data Processing Addendum (DPA) with Apify to ensure data security.

9. Does our privacy policy always remain the same?

We may change this privacy policy at any time. The changes will be published on keysearch.com. You will not be informed separately.